We currently live in a time where bmx pro is a loose term, some brands add multiple "Pros" at a time at all times of the year. I feel like this way of doing it really brings down the value of a BMX Pro. Then we have Cult..they've been in the game 6 years and have only added Andrew Castaneda to their Pro squad....and now Sean Ricany who is arguably one of the best riders in the game right now. Only 2 riders in 6 years, that makes this a big deal and I guarantee what they drop on 3/1/16 will truly show what being Pro is. Stay tuned.